How I work
One-to-one — as your developmental editor, writing partner, or ghostwriter. Or alongside your team — finding the stories your organisation hasn’t told yet.
Working with you
You’ve got something important to say, yet can’t get it out of your head and onto the page. You’re wondering who to turn to for help. A coach could help create clarity. A writer could write it for you. A consultant could advise on how to make the most of it. I offer all three in one relationship. I support you in untangling your thinking. I craft your thoughts into words that move hearts and minds. I advise on how to ensure your words reach the people who need to hear them.
Who this is for
- Leaders with a book in them — and limited time to write it
- Founders shaping a signature talk, narrative, or framework
- Executives writing thought-leadership pieces or keynote speeches
- Anyone sitting on something important and looking for someone safe to untangle it with
Typical work
- Thought-leadership books
- Keynote speeches and conference talks
- Long-form essays, case studies, and articles
- Positioning narratives for people, businesses, initiatives, and products
- Signature talks and frameworks
- Re-humanising AI-assisted content
How we work
- We start with a conversation. No brief required
- I ask the questions. You think out loud. I listen for what matters
- I draft. You react. We refine. We write some more
- We end with something tangible that goes out under your name
“Nicki has an uncanny knack of taking content that is well-researched but not readily accessible and editing it in a way that retains the depth but increases the readability significantly.” — Glenn Wallis, Exigence
Working with your team
Your organisation is doing something that matters — but the proof is buried across teams, projects, and people who are too busy doing the work to write about it. You know the story’s there, yet somehow what you’re coming up with between you doesn’t represent the big picture. I can find the stories you don’t realise you have, dig for what’s true, and shape them so they reach the people who need to see them: funders, customers, the staff who make it real.
Who this is for
- CSR, HR, and impact directors with stories nobody outside the building has heard
- Communications leaders at purpose-led organisations going through a transformation, a launch, or a fundraise
- Social enterprise founders who need to make impact visible to funders, partners, and communities
- Mission-led businesses whose value proposition has outgrown their current copy
Typical work
- CSR stories and impact reports
- Transformation and change narratives
- Internal comms campaigns
- Staff onboarding programmes
- Customer and staff storytelling programmes — newsletters, ongoing channels
- Whitepapers and policy papers
- Case studies
- Brand messaging, mission, vision, values
- Founder and leadership communications
- Getting you seen in AI summaries
How we work
- We start with interviews — across teams, projects, voices
- I listen for what isn’t being said, alongside what is
- I find the stories your organisation has been carrying without knowing
- We end with something the world can see — and act on
“Transformation projects often fail because nobody explains what’s happening in language people can actually use. This one didn’t.” — Beth Aplin, Head of Transformation, ieso Digital Health
Let’s connect
Send a few sentences — what you’re working on, what’s getting in the way, what would feel like progress. I’ll write back within a day or two. If it feels right, let’s talk.